Applied Generative AI and Prompt Engineering for Modern Workflows

Artificial intelligence is transforming how we work, but getting the best results requires knowing how to communicate with these systems. This text-based course guides you through the core principles of generative AI and practical prompt engineering to boost your daily productivity. You will transition from basic chat interactions to designing sophisticated, multi-step prompts and workflows. By studying structured text examples and clear conceptual breakdowns, you will learn to leverage AI tools for writing, design assistance, data organization, and routine task automation. What you'll learn: - Understand the fundamental concepts of large language models and generative AI systems. - Apply advanced prompt engineering patterns, including few-shot prompting and chain-of-thought reasoning. - Create structured text, marketing copy, and professional documentation using tools like ChatGPT and Notion AI. - Design effective prompts for generating visual and audio assets with DALL·E, Canva, Runway, and ElevenLabs. - Configure simple automation workflows to streamline repetitive administrative and creative tasks. - Practice identifying and mitigating common AI limitations, such as hallucinations, bias, and data privacy concerns. The course begins with essential terminology and the foundational science of how AI models process information. From there, you will read through step-by-step prompt breakdowns, comparing poor prompts with optimized versions to understand exactly why certain structures deliver superior results. This course is designed for absolute beginners, professionals, creators, and office workers who want to integrate AI into their routines. No prior programming or technical AI experience is required. Start reading today to unlock more efficient, creative, and automated ways of working.