Creating Promotions and Adjusting Product Pricing

Attracting and retaining customers requires a strategic approach to pricing and promotional campaigns. Understanding how to structure discounts and manage product pricing hierarchies is a critical skill for any digital commerce administrator. This text-based course guides you through the foundational concepts of promotional design and pricing adjustments. You will gain the confidence to structure promotional rules, bundle products, and manage complex pricing configurations. What you'll learn: - Understand the core terminology of digital commerce catalogs and promotional rules - Create and configure promotions for specific target audiences and products - Manage product relationships and adjust pricing for child products within a hierarchy - Apply modern dynamic pricing strategies to maximize promotional impact - Troubleshoot common pricing conflicts and ensure accurate cart calculations You will begin by exploring the fundamental concepts of catalog structures before moving into step-by-step written walkthroughs for setting up promotions. The course concludes with practical scenarios for adjusting complex pricing tiers and verifying your configurations. Designed for beginners, this course requires no prior experience in catalog management or e-commerce administration. Start learning how to design and execute effective digital commerce promotions today.