Einstein Search Dictionaries for Agentforce Commerce B2C

Finding the right product instantly is the key to e-commerce success, yet many online stores lose customers due to poor search relevance. Configuring search dictionaries in Agentforce Commerce for B2C allows you to bridge the gap between what users type and what they actually want to buy. You will learn how to strategically manage synonyms, hypernyms, and search terms to eliminate dead ends and guide shoppers directly to their desired products. What you will learn: Learn the core principles of search relevance and dictionary taxonomy; Configure synonyms and hypernyms to handle varied customer search queries; Analyze search reports to identify common search misses and zero-result queries; Implement search curation strategies to highlight specific products and promotions; Apply best practices for maintaining clean, scalable dictionary data over time; Integrate modern search optimization workflows to keep search behavior aligned with current retail trends. The course begins with foundational concepts of search architecture, followed by step-by-step written explanations on building, testing, and refining your search dictionaries. This course is designed for beginner e-commerce administrators, merchandisers, and digital marketers with no prior technical search experience. Start reading today to transform your digital storefront's search experience and drive more sales.