Digital Career Readiness: Foundations in AI, Data, and Marketing

Navigating today's job market requires a versatile skill set that spans technology, data, and communication. This course provides a clear, structured pathway to understanding the core pillars of the modern digital economy. You will gain a comprehensive understanding of artificial intelligence, data science, and digital marketing, enabling you to speak the language of modern business and confidently apply for entry-level roles. What you'll learn: - Understand foundational terminology across AI, data analytics, and digital marketing. - Learn the basics of prompt engineering and how generative AI is transforming business workflows. - Apply fundamental data analysis concepts to make informed, metrics-driven decisions. - Explore modern digital marketing strategies, including search engine optimization and content frameworks. - Practice career-prep exercises designed to help you build a professional digital presence. The course begins with essential definitions and industry terms before guiding you through practical scenarios and foundational workflows in each discipline. Designed entirely for beginners, this text-based guide requires no prior technical background or marketing experience. Start building your multi-disciplinary foundation and prepare for your next career step today.