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PickAClass · Business, Entrepreneurship & Career

Marketing & Sales

Master the art and science of attracting and converting customers. Covers digital marketing, sales funnels, branding, CRM, and closing techniques.

12 subcategories · 556 courses total

Brand Strategy & Management
Discover how to build, position, and manage a strong brand that resonates with customers. Covers brand identity, market positioning, brand voice, and reputation management.
77 courses
Marketing Analytics & Data
Learn to measure, manage, and analyze marketing performance to maximize effectiveness and ROI. Covers tools like Google Analytics, data visualization, and attribution modeling.
64 courses
Sales Techniques & Negotiation
Develop the core skills needed to close deals and exceed sales targets. Learn about prospecting, pitching, handling objections, solution selling, and effective negotiation tactics.
61 courses
CRM Administration & Strategy
Learn to manage customer data and streamline sales processes using CRM platforms like Salesforce or HubSpot. Covers system administration, process automation, and reporting.
43 courses
Email Marketing & Automation
Build and nurture customer relationships through effective email campaigns. Learn about list building, segmentation, automation workflows, and analyzing campaign performance.
42 courses
Public Relations (PR)
Learn how to manage the public image and communication of a brand or individual. Covers media relations, crisis communication, press releases, and building a positive reputation.
42 courses
E-commerce Marketing
Drive traffic and sales for online stores. Learn specific strategies for product marketing, shopping ads, cart abandonment recovery, and customer loyalty in e-commerce.
41 courses
Social Media Marketing
Develop strategies to build and engage an audience on social media platforms. Covers organic content creation, community management, and paid advertising on channels like Instagram, TikTok, and LinkedIn.
40 courses
Search Engine Optimization (SEO)
Learn to improve website visibility and rank higher on search engines like Google. Covers on-page, off-page, and technical SEO techniques to drive organic traffic.
37 courses
PPC & Search Engine Marketing
Master paid advertising on search engines. Learn to create, manage, and optimize pay-per-click (PPC) campaigns on platforms like Google Ads to generate immediate traffic and leads.
37 courses
Lead Generation & Sales Funnels
Master the process of attracting and converting strangers into qualified prospects. Learn to design, build, and optimize sales funnels that drive business growth.
37 courses
Content Marketing
Learn to attract and retain customers by creating and distributing valuable content. Covers content strategy, blogging, video marketing, podcasting, and copywriting.
35 courses